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Photo: Kelly Sikkema (Flickr: Public Domain)

MARCH 2017

This is where I'm at: weekly blog posts being published (for the most part), business cards being distributed, two collaborations being done (one with CT and the other with EB - my first guest post), trademark process email responded to, so much gratitude for support that I have, podcast course complete and software ready to start recording!!  And this month I will see what my graphic design needs are for these first two products.

The next two months will be really telling as I gear up for a spring launch in mid-May.  I need to continue to work at building my blog community along with working on the two one-off products for the spring.  

My work flow was a bit heavy on the writing contract for the past 3-4 months.  But now my focus needs to be on my products.  And IRL networking and marketing.  I need to really limit my time on social media unless I really know what the purpose is.

Let's do this -  I'm going to release my first two incredible sweet products into the world this spring!  It's time to be brave.  xo

I'd love to hear what you are really excited about!!  There's lots to learn and I hope that we can cheer each other on!

what's what: monday morning check-in!

WEEK 53 - POST 1

So close, so close, so close!

These three days (Sunday - Tuesday) are going to be a scramble.

Sunday was writing + first collaboration event (it went well - yay!)

Monday is interview (for staff member for part-time job), test of audit (draft is finalized!) + prep for first one and meeting with graphic designer at end of day.

Tuesday is first outdoor audit.

And then I can get back to writing.

The Primer has three of seven pages well drafted (before it was just point form).  It's taking me about an hour for each page.  Then I need to proofread.

Hopefully, finally, all done by next weekend.

It will feel amazing.  And then we will celebrate: FIRST YEAR COMPLETED, WRITING CONTRACT DONE, FIRST COLLAB DONE and GREAT STATS FOR BOTH OF US!!


I've taken so many pictures lately, I want to do so much more social media, I have some great inspiration for blog posts... I just can't WAIT until the writing is done and the second collaboration is done and I can find time to really focus on the blog and other parts that will really be the foundation of this business.

Can. Not. Wait.




What's Inspiring You This Week: I've done it, I've done a year.  The writing contract is so close to be doing.  It's going to feel AMAZING once it's behind me.  So thrilled.  (And really so proud that it is done - major respect for all those writers out there!)

Where Are you Stuck This Week: Wanting to get back to healthy habits (moving, stretching, eating well, etc.) but I just feel so behind that it all goes out the window as I try to rush to catch up.  I keep wondering if I would do less procrastination if I got in a good jog and some yoga daily.  xo

What Is The Message You Need To Hear: You will figure out this work life balance.  You will.  If it wasn't for the writing, you'd be further ahead and now you know that you can't take something like that on if you have other things on the go.  Such a great lesson!

What Will You Commit To For This Week: I will get things done.  I will be as present as I can be for each activity and just look only as far as the next one and not stress out about the big list.  Just one thing at a time.  xo


OK, that's me... now tell me about you - how has your month been going?  What's next in your plans - how is your Monday in your entrepreneur life?

What's Inspiring You This Week:

Where Are you Stuck This Week:

What Is The Message You Need To Hear:

What Will You Commit To For This Week:



ONE FULL YEAR OF BEING THE BRILLIANT ENTREPRENEUR!! (52 WEEKS COMPLETE)

WEEK 52 - POST 3

Here it is - the end of my first year.  WOW.

In some places I'm further than I thought I would be, in others I'm behind.

But it's all good.

I'm working hard at my slow business.

I'm supporting myself and my dreams.



It's been a good year with my blog - learning so much - and now I really need to revisit the purpose of my blog and how I can help others.  I think I need to narrow down at least some of my focus so that it will eventually be more related to my products (and the people I'm targeting).  I'm happy to continue to do some fun general nature posts, but I think I need to at least have one post a month to get more to my niche.  And I really want it to be organic and natural and not have to think "How To Sell" my product so much.

I know it might take longer but I want to reach my audience through authentic ways - like guest posting and networking (even some IRL), so I need to work on that.  And also I really must get very clear on identifying my audience and their "pain points" like - letting them know HOW what my blog topic focuses on can help them.  I think the stats (on healing) will be a great entry point for them and then I can actually give them tips, ideas, etc.  But it's just really hard to get my head around that and come at it from there because I just want to talk about the joy - the positive stuff.  I guess by talking about my own story and why this topic is my solution to "healing" and how it will help!

The other thing is - I just sat outside in my garden this morning and realize how much joy I get from being there.  There is so much work to do, to make it into the space where I can just go and sit and truly enjoy it.  (I'm picturing two outdoor rooms (with hardscaping, etc.) And I've done a bit over the last three years but it's got to get done.  I want it done so I can enjoy it.  I know gardening is never really done but I'm ok with it being a bit messy, I just want to get to the point where we are mainly just maintaining it (rather than building it).

The thing with my blog is that even on the weekends there are pressures to go here or there to get photos or to explore and even sometimes to WRITE!  Or do other things...  I just can't have this any more.  I want to have my weekends feel like weekends. This is why I want a slow business and this is why the writing contract has been a learning experience that I will not repeat for a very long time.  The writing has been the worst.

I'm really grateful for the lesson though.

Here are some stats for the first year:

WEEK 52 (May 2017) - Twitter: 212 (25% over 3 M) & Instagram 180 (50% over 3 M)

WEEK 40 (Feb 2017) - Twitter: 146 (50% over 6 M) & Instagram: 123 (75% over 6 M)

WEEK 31 (Dec 2016) - Twitter: 107 & Instagram: 73

WEEK 23 (Sept 2016) - Twitter: 73 & Instagram: 51


What I really, really want is to see the monthly blog "page view" stats, slowly but steadily climb - regular for me is 1300 - and it would be great to be at 2000 page views a month by this summer and 3000 by the end of the year.... and to get 500 views for each post but I need a STRATEGY as not much is changing in terms of this currently.  I know that looking at numbers can make you go crazy!  So I think that 500 might be too much even for this year (as I really still have an average around 100 views for posts).  I need more subscribers and I need ideas of how to get my social media followers to visit my blog.

Slowly and steadily.

It was great to have that one blog post be featured and tweeted about but the conversion rates just weren't there.

I really need to get out there more to encourage more regular readers.  Let people find out about the blog!!  This will be my goal this fall once I am finally ahead in blog posts (have at least five that are ready to publish ahead of time) and have some products.

Slowly and steadily.

Really let's think of it this way:

- last year you had NO blog subscribers
- last year you had NO newsletter subscribers
- for 2015 you had an average of 250 views per month
- starting in June 2016 you went over 1000 views per month
- for 2016 your highest was 1800 views for one month
- in April 2017 you went over 5000 views for the month
- in May 2017 you are still over 2500 views for the month

Slowly but steadily.

YOU ARE DOING IT!!!

CONGRATULATIONS ON THE FIRST YEAR OF BUSINESS!!!

WOOHOO - LET'S CELEBRATE!!





it's been on my mind...

WEEK 52 - POST 2

I've made a list of things that have come up over the last couple of months and that I want to explore deeper when I can (and heal):

ONE. How to get focus after the big surge (in numbers on the blog) and be able to keep working without worrying that it doesn't have the same impact. 
TWO.  How "safety" to me is really about people - how I can feel safe with people "liking me" - as this takes alot of my time and headspace. 
THREE.  How to learn to be in body - I really need to connect more and answer the needs of my body rather than let my head lead with all these self-perceived fears about not being safe.

I don't have answers right now, just questions and it will be interesting to live within them.


In other news, there were quite a few stresses on me last month:

1. Finishing Writing Contract
2. Recruiting three organizations for 2017 program
3. Hiring a student for six-month Internship (only four applications and three are not qualified)
4. Booking 10 outdoor audits (and prepping for them!)
5. Finishing work with graphic designer.  (And this is just the part-time job!!!  UGH.)

and of course my own business goals on top of this plus some health stresses.

Not good.

But I'm almost through all of the list - just need to get one more org (for #2), interviews are next week (#3), I at least have 10 requests for audits and half are booked now (for #4) and you know where I'm at with #1 and #5.  It all feels a bit more under control and I'm thrilled and thankful for that!!








what's what: monday morning check-in!

WEEK 52 - POST 1

Ok, so it's a holiday Monday, so I almost forgot to check in!!

I gave myself two days of break from the final writing (and anything to do with part-time job).

Even this morning it's more webinars about entrepreneur "best practices" and podcasts on getting into alignment.

But this week I really need to buckle down and get the final pieces of writing done.  I really want it done.

It's been quite a roller coaster month.  Well actually, it's been a roller coaster year.  I've seen some great steps forwards and also some movement backwards.  But it's all OK.

I really do believe that it's all leading to a year of great expansion and that I'm ready.  I'm still needing to create a great base for myself - a great foundation (with work, routines, schedule, habits, business practices) but I'm also ready to take tiny steps outwards.  NOT NETWORKING.  Not right now.  I need to work on the products but other tiny steps to expand, to give my dreams space to grow.

The networking drive has been more about finding other like-minded entrepreneurs so that I don't feel so alone.  Other people that I can check in with during the day (one aspect that I miss about working at an office).  But I'm not really ready to sacrifice the simplicity of working from home.  Yes, maybe I should go out and work in a coffee shop once or twice a week but I really want to work from home.  There are so many parts of it I LOVE.

But now I need to recognize what I DO have:

- a spouse who supports what I do one hundred percent.  incredible!
- a task buddy I can check in with any time via text
- other friends that support me via text, emails and coffee talks
- a mastermind friend who is also working on her first product and her blog
- a life coach who is also building her business and great emotional support
- same task buddy who is also a TUT friend to help with manifesting
- some great spaces I can go to if I want to work outside the house: SCC, coffee shops, library, InvO, downtown campus with green wall, etc.
- three collaborations that could possibly happen again next year
- knowing others who are inspiring creative entrepreneurs and enterprises
- great support via podcasts, social media, summits, webinars and courses
- meeting up with two indie kindreds (wow!)


I have soooooooo very, very much.

It's all here whenever I want it.

I just have to open my eyes!!



What's Inspiring You This Week:  A year under my belt.  Wow.  Sure in some ways, I wish the products were done, but I'm proud that I struggled through the writing contract, learnt so much and survived to get to the other side!  And I have three collaborations to show, another blog writing opportunity and created my first post that went "viral".  WOWIE.  YAY!!!  I'm ready for you - YEAR TWO!!

Where Are you Stuck This Week: I think I really want to know how to get from here (Part-time work to support myself) to there (Full-time Self-Employed working on my Business).  I definitely think the Summit helped (so happy to have all that free info! thank you!!) to show me the way forward and at the right time.  I just have to block out time to get stuff done!

What Is The Message You Need To Hear: You got the writing contract done.  You CAN make your products and make them successful.  Think of everything as a fun hot track - nothing is ever a mistake.  Even if your first idea hasn't gone off so well, you are learning and there are options.  I am so proud of you for starting!!

What Will You Commit To For This Week: I hate saying "Getting the Writing Contract Complete" as I still don't want to hold myself so strongly accountable.  I want to go with the flow.  I will commit to going with the flow more.  Tapping into my intuition and finding the best way forward to complete the writing.  It WILL happen!!  xo




OK, that's me...  So what are your take-aways from this year?  What are you incredibly proud of?  What do you want to improve on?  And any big goals for the next year???  I want to hear about you!!


What's Inspiring You This Week:

Where Are you Stuck This Week:

What Is The Message You Need To Hear:

What Will You Commit To For This Week:

it's all unfolding exactly how it should xo

WEEK 51 - POST 4

Just a quick check-in on Friday.

Was hoping to continue the momentum and work on the two other pieces (appendix Primer + Audit) for the rest of the week but I've found that I've been catching up with other things, that I'm "behind" on - really what is "behind" truly?

The biggest feeling I have is "it will be OK no matter what".  I want to trust in the process, even my own rhythms and just let it all get done, as it wants to get done...  I'm really tired today.  I've been pushing myself to write (or beating myself up for not writing) all winter.

I do feel so happy that at least the biggest part is done, I just need a little breather before I tackle the other two parts.  And I think I'm going to give it to myself.


For my biz - this is what I'm thinking:

- priority to really start working on my community and email list (think of best ways to do this...) even if it's slowly... (with a community that knows that I'm not 100% online!)
- get a good schedule for first two priorities: weekly blog post + 52 week challenge (and book off a couple of days to work on these and get ahead - soon!)
- work on products this summer - no more collabs - I need to prioritize my stuff! (and then start networking again ONCE you have products to talk about!!)
- working on alignment before action and visualization - I'm going to go back to the "Creating Money - Attracting Abundance" book and really focusing inwards rather than outwards

and also really tuning into how I feel in the moment and giving myself what I need.

if I feel tired, rest. if I feel hungry, eat.  if I feel lonely go outside. if I feel uninspired, take a break and refuel for more inspiration.

xo